It was an intense few days for Daman's account management team as they flew in from their territories all over the U.S. and Canada to reconnect with their peers. Together, the team examined territory growth goals and developed comprehensive strategies for the remainder of 2018. They also took a deep dive into Wave Analytics, Daman's new business intelligence software.
Chris Stevens, the co-founder of Keurig, made an appearance inspiring them with stories about the trials and tribulations of his life in the coffee industry, Anheuser-Busch, and Procter & Gamble. Afterward, he indulged in a Q&A session with the team.
On the last day, the team presented their corporate and territory strategies to all customer-facing employees. "It is imperative we as account managers communicate to our people what we are doing in the field and how we are doing it. This will help them understand how all of their hard work internally is helping us out in the field become more successful," said Todd Crocker, midwest region account manager.
Based on questions asked during the presentation and the compliments afterward, the communication was extremely valuable and appreciated. "This will definitely become an annual event supported by more regular updates as we continue to execute our strategies," exclaimed Gordon Weiler, vice president of sales.